Category: Business Studies Class 12

Marketing Mix The marketing mix is a term that is used for the combination of variables that helps the firm in creating a market offering

There are various activities involved in the marketing management and these are also called the functions of marketing and they are as under: Gathering and

Marketing Management Philosophies Different eras had different concepts and different philosophies of marketing management. It entirely depends on the organization that what they choose to

Marketing Management Class 12 Marketing management is a concept which advocates that marketing should be done keeping the consumer as a focus. The marketer should

Barriers to Communication Many times, when we try to communicate we get hindrances between the communication processes. These hindrances, problems, or breakdowns are known as

Formal and Informal Communication Communications in an organization are of different kinds and they are classified as – Formal Communication and Informal Communication. Formal communication

Communication Communication is a process that is an essential part of directing process that means the exchange of ideas, thoughts, views, facts, knowledge, figures, etc.

Leadership is a skill of an individual by which he can influence people to do a particular task by instilling motivation and guiding them through

What is Incentive Incentives are things that motivate people or encourage them to do a particular task. For example: when parents want their children to

What is Motivation Motivation is an element of directing. It means the simulation, inducement or incitement a person to act in a certain way. Motivation

There are various elements of directing and supervision is one of them. Supervision as the word suggests, super means over or above and vision means

CBSE Class 12 Notes on Directing – Business Studies Directing When the plans are made and the organizational hierarchy and job roles are determined and